The portfolio
AC Skin Science
A direct-to-consumer skincare program sold as a 90-day challenge.
What it is
A three-step program using twelve active ingredients, targeting four causes of skin aging. Sold as a 90-day challenge with a 60-day money-back guarantee.
Sold direct to consumer, with a clinic finder, an ambassador program, partnerships and an editorial section.
What it is for
Customers with long routines
Three steps instead of a multi-product routine, with a guarantee covering the trial period.
Clinics and ambassadors
A partner program and clinic finder for selling through practitioners.
How it got here
- Background
Skincare depends on the offer and on retention as much as on the formulation.
- Build
A member-funded formulation model, a three-step program, and a DTC stack built around the 90-day offer.
- Now
Live, with ambassadors, clinic partnerships and a content program.
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